BBC News, 2
September 2013
 |
| The Yahoo portal in China contains a farewell message citing adjustments to its operations strategy as the reason for the change. |
Related
Stories
Yahoo's
news and community services have shut down in China, following the closure of
its email service last month.
The Yahoo
China home page now redirects users to a site run by Alibaba, which manages
Yahoo's Chinese operation.
In a
farewell message which appears before the redirect, the firm says it is
"adjusting its operations strategy".
It also
implies that its staff will be working on Alibaba content instead and thanks
users for their support.
Yahoo has
yet to comment.
The company
faces big competition in the Chinese market.
Social
media services such as the Twitter-like platform offered by Weibo are hugely
popular in China despite being openly censored.
Yahoo has a
significant stake in Alibaba, the business-to-business online retailer which
has been licensed to run its Chinese services.
Some
analysts suggest that Alibaba's own services have benefited from its
relationship with Yahoo.
"China
Yahoo has been under Alibaba for many years. Its most valuable properties have
been dismembered and used," anlayst Li Zhi from Analysys International
told IT World.
"Alibaba
already has no need for a China Yahoo that's been squeezed dry."
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