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Philippine
Bishop of San Pablo, Laguna, Buenaventura Famadico (L), and
Auxillary Bishop of
San Fernando, Pampanga, Roberto Mallari, show their Facebook
accounts on their
tablets in Manila on January 22, 2014 (AFP, Noel Celis)
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Manila —
For some of the Philippines' most powerful clergymen, stepping off the pulpit
and into cyberspace felt impossibly daunting until they took their first
"selfies" and posted them on Facebook.
Their
initial forays into the brave new virtual world took place in a groundbreaking
class for 50 of the Philippines' top bishops and monsignors in Manila earlier
this month, part of the Catholic Church's strategy to remain relevant in the
digital age.
Sean-Patrick
Lovett, a programme director with Vatican Radio who flew in from Rome to lead
the seminar, said Social Media 101 had not been taught to such a group of
senior Church figures anywhere in the world before and he was surprised by his
students' reactions.
"I've
never seen bishops so happy and so excited. They were taking pictures of
themselves and putting them on Facebook," Lovett told AFP after the
three-hour session, which saw the priests partner with younger, more tech-savvy
seminarians or nuns to show them the ropes.
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Philippine
Bishop of San Pablo, Laguna,
Buenaventura Famadico, checks his
Facebook account
on his tablet at the
Pope Pius XII Catholic Center in Manila
on January 22,
2014 (AFP, Noel Celis)
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"After
half an hour on the web, one bishop became very emotional. People he hadn't heard
from in years were contacting him."
Bishop
Buenaventura Famadico, who leads the major San Pablo diocese near Manila, gave
the impression the class was a lightbulb moment after years of largely avoiding
computers.
"I am
a very private person. I still have a very limited appreciation about the
Internet and social media," the 57-year-old told AFP.
"But
now there is that opening, about staying in touch with others through
Facebook."
Famadico
recounted that during the training seminar he opened the webpage of his own
diocese and found it was so out of date it still had his predecessor listed in
his place.
"Now I
have new friends, I contacted my brothers and sisters abroad. I am very
encouraged to upload my thoughts and homilies to my Facebook account," he
said.
The class
involved teaching the clergymen, some of them in their 70s, simply how to use
the Internet, set up Facebook and Twitter accounts and, most importantly, how
to make their messages worth reading.
One
seminarian said that, while some priests already had their own Facebook pages,
most did not and one elderly bishop had never even used a computer before.
"Just
typing on the keyboard was a new experience for him," said the seminarian,
who asked not to be identified.
The
Catholic Church is already using social media as a powerful tool to deliver
God's messages, and Lovett said his students were encouraged by Pope Francis
having nearly 3.6 million Twitter followers.
The
Philippines' top clergyman, Archbishop of Manila Cardinal Luis Tagle, is also
prominent on social media with his Facebook account attracting more than
450,000 "likes".
Yet Lovett
said the bishops had struggled with following their leaders' examples because
they simply felt overwhelmed with unfamiliar technologies.
"The
bishops know that social media is important. But it is one thing to know it and
another to experience it," Lovett said.
Lovett said
it was important for Church leaders to adapt so they could reach the widest
audience possible, particularly in countries such as the Philippines where the
youth demographic is so strong.
"The
average age of the Filipino population is 23 years. If you want to talk to
23-year-olds, you have to use the language they use," he said.
And the
Philippines is so important to the Church because it has about 80 million
Catholics -- the biggest number of any country in Asia -- a legacy of Spanish
colonial rule that ended in 1898.
Lovett said
one key part of the class, which was also attended by the president of the
Catholic Bishops Conference of the Philippines, was how to attract and hold the
interest of the youth.
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Sean-Patrick
Lovett, a programme director with
Vatican Radio, is interviewed by AFP
interview
at the Pope Pius XII Catholic Center in Manila
on January 22, 2014
(AFP, Noel Celis)
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"The
old days of putting long homilies (online) and expecting young people to read
them is over," he said.
Monsignor
Crisologo Manongas, 56, said he and his fellow students were taught not to use
long sermons but use "short messages that can be picked up by the
people".
They were
also told to use more photographs rather than words. "Nowadays, it is
pictures that talk," he said.
Lovett said
the class also addressed the priests' fears of being too vulnerable on the web
by teaching them how to use privacy settings and set up special
"groups" where access is restricted.
"We
taught them how to be careful about who you invite and who you befriend, and
what you say and how you say it," he said.
Lovett said
he hoped the initial enthusiasm shown by the clergymen would not flare out
after the class.
"Because
people want to be contacted by their bishops. They want to know that their
bishops are out there, they want to be inspired by their presence," he
said.
However
Lovett also indicated that the priests had deep reservations that may prevent
them from fully embracing the Internet.
"Some
bishops said to me, 'I'm afraid I might become addicted to Facebook,'" he
said.
"Then
they asked: 'If I become addicted, can I pray while I'm on Facebook?'"
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Pope Francis poses with young people in the Church of Saint Augustine
in Rome on August 28, 2013 (Osservatore Romano/AFP/File, Francesco
Sforza)
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